FC Online Magazine
French Connection publishes seasonal lookbook catalogues introducing new collections and campaigns to its customers. The biweekly French Connection online magazine was created for the younger, more fashion-forward, trend aware, cosmopolitan users highlighting key pieces, offering current styling advice.
My role was to collaborate with the editorial and marketing teams to identify how to best bring the products to life, art direct photoshoots, define how to make the magazine easy to shop and design the editorial layouts to offer a future-thinking content-meets-commerce experience.
For user interface design